Privacy Policy
Effective June 11, 2025
This Privacy Policy outlines how Butte Living (“we,” “us,” or “our”) collects, uses, and shares information across our websites, mobile apps, and other online or offline services—including our senior living referral services. It applies to your use of our websites, including but not limited to www.butteliving.com, and to information you may provide to us offline or from third parties.
CONSENT
By using our Sites or submitting information, you agree to the terms outlined in this Privacy Policy.
Phone Communications, Email Communications.
By providing your phone number or Email “Contact Us” form, you consent to being contacted by Butte Living and our senior care network partners by phone call or text—including through automated dialing systems or Email communications. This applies even if you are on a Do Not Call list. Consent is not a condition of purchase.
PERSONAL INFORMATION WE COLLECT
“Personal Information” refers to data that can identify or relate to you or your household. We collect this from:
- You directly
- Your use of our services
- Third-party sources
- Inferences drawn from collected data
Information You Provide
Examples include:
- Identifiers: Name, address, phone number, email
- Personal Characteristics: Age, gender, marital status, medical/disability info
- Financial Info: Budget for care, Medicare/Medicaid status
- Commercial Info: Status with senior care providers
- Feedback: Survey responses or customer service interactions
- Resident Info (if applicable): Veteran status, care needs, religion, ethnicity (optional)
Automatically Collected Info
We collect technical and usage data such as:
- Identifiers: IP address, device IDs
- Network Data: Browser type, access times, pages visited
- Geolocation: General location (e.g., country)
- Device Info: Operating system, mobile network
Cookies and Web Beacons
- Cookies store preferences and track usage; you can disable them in your browser.
- Web Beacons (or pixel tags) track actions like email opens or page views for analytics purposes.
Info from Other Sources
We may collect data from:
- Individuals seeking care on someone else’s behalf
- Senior care providers
- Social media platforms (e.g., Facebook)
- Third-party services (e.g., ad networks, analytics tools)
HOW WE USE YOUR INFORMATION
We use Personal Information to:
- Provide and manage services you request
- Create and maintain user accounts
- Communicate via phone, text, chat, or email
- Respond to inquiries and provide customer support
- Send marketing and promotional materials
- Conduct surveys, contests, and promotions
- Improve and analyze our services and customer behavior
- Detect and prevent fraud or malicious activity
- Comply with legal and regulatory obligations
- Engage service providers or advisors for business operations
DISCLOSURE OF INFORMATION
We may share Personal Information as follows:
- With Senior Care Providers: To connect you with appropriate services
- With Partners or Third Parties: For marketing or business purposes (including sales)
- With Authorized Representatives: Such as someone acting on your behalf
- With Service Providers: For functions like analytics or hosting
- Within Our Corporate Group: Including subsidiaries and affiliates
- For Internal Use: To analyze usage, demographics, or trends
- For Legal Reasons: To comply with laws or protect rights/safety
- During Business Changes: Mergers, sales, acquisitions, etc.
- As Aggregated or Anonymized Data: That cannot identify you
- With Your Consent: Or at your specific request
LINKS TO THIRD-PARTY WEBSITES
Our websites may include links to third-party sites as a convenience to users. However, we do not control and are not responsible for how these third parties collect, use, or share your information. Once you leave our site, their privacy policies apply—not ours. We recommend reviewing their privacy policies before sharing any information.
SECURITY
We use reasonable safeguards to protect your Personal Information while it’s in our care. However, please be aware that no internet-based data transmission or storage system is completely secure.
RECORDED TELEPHONE CALLS
We may record or monitor phone calls between you and Butte Living for quality assurance. By communicating with us, you consent to these recordings.
CHILDREN’S PRIVACY
Our services are intended for adults and are not directed to children under 16. We do not knowingly collect Personal Information from children under 16.
CALIFORNIA CONSUMER PRIVACY RIGHTS
Under the California Consumer Privacy Act (CCPA), California residents have specific rights regarding their Personal Information. Below is a summary of what we collect, how we use it, and your rights.
Categories of Personal Information Collected and Disclosed (Past 12 Months):
CategoryExamplesShared With
Identifiers Name, phone number, email, mailing address Cloud providers, marketing services, analytics platforms, ISPs, email and communication services
Personal Info under Cal. Civ. Code §1798.80 Name, address, health/insurance data Same as above
Internet Activity Browser type, app version, pages visited Same as above
Geolocation General location (e.g., country) Same as above
Profile Data Gender, income, senior care needs, veteran status, optional info (e.g., religion) Same as above
Your Rights as a California Resident:
- Access: You may request the Personal Information we have collected, used, disclosed, or sold about you, including specific details and categories of third parties we share it with.
- Deletion: You may request that we delete your Personal Information, subject to certain legal exceptions.
- Opt-Out of Sale: You may request that we not “sell” your Personal Information (as defined under CCPA) to third parties.
- Non-Discrimination: You have the right to not be discriminated against for exercising your privacy rights.
You may also designate an authorized agent to act on your behalf. Verification of your identity and authorization will be required. This may include confirming your contact details and, in some cases, submitting a government-issued ID.
To submit a request, you may:
- Email us at: contactus@butteliving.com
- Visit our “Contact Us” page
- Please include your full name, email, phone number used with our services, and indicate that you’re a California resident.
PERSONAL INFORMATION “SOLD” (UNDER CCPA)
We may disclose certain Personal Information to senior care providers, partners, and other third parties in exchange for services or benefits—this may qualify as a “sale” under CCPA.
Categories of Sold Information (Past 12 Months):
- Identifiers (name, contact details)
- Service Interest Info (the types of services you’re looking for)
Recipients:
- Senior care providers
- Business partners
- Other third parties
We do not knowingly sell the personal information of children under 16.
DO NOT SELL MY INFO / SHINE THE LIGHT
You may opt out of having your information shared with third parties for marketing or other purposes by visiting our “Contact Us” page and submitting a request or emailing butteliving.com at contactus@butteliving.com. Please include “Do not sell my information” in your message.
California’s Shine the Light law also gives residents the right to opt out of having their information shared for third-party direct marketing. To opt out, use the same contact options listed above.
CHANGES TO THIS POLICY
We may update this Privacy Policy from time to time. Changes will be posted with a new “Effective Date” at the top. For significant updates, we may also notify you directly (e.g., via email or website banner). We encourage you to review the policy regularly.
GOVERNING LAW
These Sites are maintained in the United States and are subject to U.S. laws. If you are outside the U.S., please note that your data will be transferred to and stored in the United States. You should not use our services if local privacy laws conflict with this policy.
QUESTIONS OR CONCERNS
For any questions about this Privacy Policy or our privacy practices, please contact us at: contactus@butteliving.com